Weighted Marketing Budget Allocator

Divide a total marketing budget across named channels in proportion to supplied weights. It does not forecast returns or optimize the mix.

Marketing Budget Allocator · Client runtimeSandboxed
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About this weighted marketing budget allocator

Divide a total marketing budget across named channels in proportion to supplied weights. It does not forecast returns or optimize the mix Enables rapid evaluation of advertising efficiency and campaign economics without transmitting proprietary media budget figures.

Metrics formula & attribution logic

The execution engine processes input tokens and applies transformations in the browser sandbox. Specifically, Calculation and parameter relationship: allocations[k].percent=100×channels[k]/Σchannels; allocations[k].budget=total×channels[k]/Σchannels

Worked campaign analytics example

Scenario: Example using the actual workspace controls.

Sample input:

{"total":1000,"channels":{"search":3,"email":1}}

Processing: Paste {"total":1000,"channels":{"search":3,"email":1}}. Search receives 75% (750) and email 25% (250). The tool divides the budget by supplied weights; it does not estimate performance or find an optimal mix.

Illustrative output:

{ "total": 1000, "allocations": { "search": { "percent": 75, "budget": 750 }, "email": { "percent": 25, "budget": 250 } } }

Input parameters & edge case boundaries

Operational constraints and validation boundaries: Parameter domains and units: total ≥ 0; channels[k] ≥ 0; Σchannels > 0; Σallocations[k].budget ≈ total; Σallocations[k].percent ≈ 100. Results use binary64 floating-point numbers unless BigInt is stated. Result cards show up to 10 significant digits; raw output retains the serialized value.

Marketing metrics in Weighted Marketing Budget Allocator implement standard industry formulas (IAB/MRC). External ad platform reporting may differ slightly due to time zone cutoffs or attribution windows.

Local metrics evaluation boundary

Formula calculations and numeric evaluations in Weighted Marketing Budget Allocator run synchronously in the browser JavaScript engine with zero server telemetry.

Advertising industry standards & specifications

Interactive Advertising Bureau (IAB) measurement guidelines and Media Rating Council (MRC) reporting standards:

Weighted Marketing Budget Allocator verification · Audit standards

How to use it

  1. Select “Raw JSON / Advanced” and paste the sample input.
  2. Click “Run locally”.
  3. Compare “Raw Output Data” with the example; revise inputs when an error is shown.

Frequently asked questions

Which calculation does Weighted Marketing Budget Allocator perform?+

Calculation and parameter relationship: allocations[k].percent=100×channels[k]/Σchannels; allocations[k].budget=total×channels[k]/Σchannels

What input can I paste into Weighted Marketing Budget Allocator?+

Paste the following input exactly, preserving JSON field names where present: {"total":10000,"channels":{"search":2,"social":3,"content":5}}

Which parameter limits and units apply to Weighted Marketing Budget Allocator?+

Parameter domains and units: total ≥ 0; channels[k] ≥ 0; Σchannels > 0; Σallocations[k].budget ≈ total; Σallocations[k].percent ≈ 100.

What result does this Weighted Marketing Budget Allocator example produce?+

The example produces these values in the raw output: { "total": 10000, "allocations": { "search": { "percent": 20, "budget": 2000 }, "social": { "percent": 30, "budget": 3000 }, "content": { "percent": 50, "budget": 5000 } } }